24K胡萝卜管理

单元1. 为什么需要胡萝卜的管理？
Module 1 Why carrots management
为什么工作幸福指数会一降再降？
Why employees are not happy about their work?
什么样的公司会令员工们乐在工作？
What type of company will make employees enjoy working?
员工：更多选择带来更多困惑
Employees: More choices lead to more confusion
管理者：压力、无奈、无能
Managers: Pressure, frustration, incompetence
案例：《我们的困惑》
Case Study: Our confusion
愉悦客户首先要愉悦员工
Please customer must please your employees first
对于胡萝卜的担忧与误解
Concerns and misunderstandings about carrot
成功运用胡萝卜管理的世界级公司
The world-class companies who successful use of carrots management



单元2. 如何通过管理给予胡萝卜？
Module 2 How to reward carrots through management
管理者的控制意识或服务意识
The sense of control and service of managers
如何运用服务意识来愉悦员工
How to please employees with sense of service
竞争驱动：公平给予胡萝卜
Competition-driven: Fair to give carrots
奖惩驱动：最为敏感的胡萝卜
Incentive-driven: the most sensitive carrots
授权驱动：赋予信任的胡萝卜
Authorized driven: Given the carrots of trust
训练驱动：授人以渔的胡萝卜
Training-driven: how to fish vs. carrots不知道
目标驱动：预见未来的胡萝卜
Target-driven: foreseen the carrots of the future
契约驱动：发自内心的胡萝卜
Contract-driven: the carrots from heart


单元3：如何通过领导给予胡萝卜
Module 3: How to give carrots through leadership
关于胡萝卜领导者的使命感
The mission of carrot leaders
追随者会追随怎样的领导者
What type of leader employees like to follow?
信念驱动：来自精神世界的胡萝卜
Belief-driven: carrots from the spiritual world
行为驱动：榜样是古老而有效的胡萝卜
Behavior-driven: Model is the ancient and effective carrot
情感驱动：透过关怀润泽人心的胡萝卜
Emotion-driven: Carrots from caring
愿景驱动：通过利益连接给予的胡萝卜
Vision-driven: Carrots from benefits



单元4： 如何通过氛围给予胡萝卜？
Module 4: How to give carrots through environment
由冷漠氛围引发的一系列后果
Bad impact from cold atmosphere
给员工一个愿意留在这里的理由、
Give employee a reason to stay
社交驱动：互动是提高创造力的胡萝卜
Social-driven: Interaction is the carrot of enhance creativity
友谊驱动：工作内外的友谊是提升效率的胡萝卜
Friendship-driven: Friendship is the carrot of enhance efficiency
环境驱动：环境舒适度是抵御疲劳的胡萝卜
Environment-driven: Comfortable environment is the carrot of resisting fatigue.
归属驱动：能否被认同是决定去留的胡萝卜
Belonging-driven: Recognition is the carrot of retention
赞赏驱动：成本低廉使用简便功效神奇的胡萝卜
Praise-driven: Use the carrots with low cost and magic effect
成就驱动：令人百折不挠不足奇肝脑涂地不足惜的胡萝卜
Achievement-driven: carrots vs. engagement




单元5：如何驱动价值观给予胡萝卜？
Module 5: How to give carrots through value drive?
自己才是自己最好的激励者
Self is the best inspirer
明确价值观就是帮助员工认识自己
Clarified value helps employee know self better
恐惧驱动：对于失败的恐惧是激活动力的胡萝卜
Fear-driven: Fear of failure is the carrot of power activating
梦想驱动：对于梦想的渴望是寻找动力的胡萝卜
Dream-driven: dream brings carrots the motivation
责任驱动：没有什么比对家人承担责任更有意义的胡萝卜了
Liability-driven: nothing is more significant than responsibility

单元6： 如何延续胡萝卜的管理？
Module 6: How to make carrots into work
21天胡萝卜管理提升计划
21 day carrot management improving plan